nicolas roope from poke tells us why things are better than ads.
via whiteandwong.org
Friday, February 12, 2010
top 10 yoof trends
1. Real-time expectations
2. More intensely local lives
3. Radical transparency
4. Expecting cheap or free everything
5. Demanding entertainment
6. Worrying about the planet
7. Seeing luxuries as standard
8. Pro-business, anti-multinational stance
9. Regulate the heck out of media bias
10. Naturally Me but aspiring to We
Young adults are used to self-expression, self-esteem, personal computers, personal profiles, personalized settings andpersonal branding. Whether the culture is highly individualistic (e.g., the United States) or more collectivist (e.g., China), businesses have thrived by enabling people to express themselves, to be more Me. Culturally and commercially, 20-somethings have been encouraged to be more selfish than their predecessors. Yet they’re all too aware that everyone pursuing selfish interests creates planetary problems. Members of this generation are caught between the impulse to do their own thing and the desire to do the right thing together. Or as the pithy observation has it, “Everybody wants to save the earth; nobody wants to help Mom do the dishes.”
from marian salzman, huffington post
via sb77
2. More intensely local lives
3. Radical transparency
4. Expecting cheap or free everything
5. Demanding entertainment
6. Worrying about the planet
7. Seeing luxuries as standard
8. Pro-business, anti-multinational stance
9. Regulate the heck out of media bias
10. Naturally Me but aspiring to We
Young adults are used to self-expression, self-esteem, personal computers, personal profiles, personalized settings andpersonal branding. Whether the culture is highly individualistic (e.g., the United States) or more collectivist (e.g., China), businesses have thrived by enabling people to express themselves, to be more Me. Culturally and commercially, 20-somethings have been encouraged to be more selfish than their predecessors. Yet they’re all too aware that everyone pursuing selfish interests creates planetary problems. Members of this generation are caught between the impulse to do their own thing and the desire to do the right thing together. Or as the pithy observation has it, “Everybody wants to save the earth; nobody wants to help Mom do the dishes.”
from marian salzman, huffington post
via sb77
simpsonize your house
Thursday, February 11, 2010
it's no picnic. yes it is.
viewers make their own commercials for this chocolate bar by trying to eat it in 30seconds. more at www.itsnopicnic.tv
Wednesday, February 10, 2010
valentines day on game day
puma helps you send a valentines day message to your loved one via some hard fans and a savage garden song.send it at www.pumahardchorus.com
Tuesday, February 9, 2010
mcdonalds branded content
Dreaming In Mono - Episode #1 from Dreaming In Mono on Vimeo.
the website hereMonday, February 8, 2010
Sunday, February 7, 2010
online jam session
dumbfounded jam sessions 2.0
8 people with 5 instruments originally from 4 Continents speaking 3 languages for 1 song.
8 people with 5 instruments originally from 4 Continents speaking 3 languages for 1 song.
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